Company
Date Published
Author
Prashant Juttukonda
Word count
1022
Language
English
Hacker News points
None

Summary

Retail tech is expected to play a crucial role in 2022 as retailers adapt to the "new normal" post-pandemic. Omnichannel shopping will continue to be a key aspect, with retailers needing to invest in solutions that offer a single view of the consumer to personalize offerings and improve customer loyalty. Retailers are also expected to adopt leaner tech stacks by adopting modern data applications that simplify data collection and include automated conflict resolution. Additionally, digital worker enablement is becoming increasingly important to combat worker fatigue and retain employees, with mobile workforce enablement apps being a key area of investment. Finally, retailers will need to invest heavily in the supply chain to mitigate disruptions and prepare for future challenges.