MongoNYC will carry on the tradition of including many deep technical sessions for developers, while introducing a new business track aimed at IT managers and C-level executives who aren't knee-deep in code. The business track will focus on the business benefits of using MongoDB, such as reduced cost, new revenue streams, and competitive advantage. Several case studies from 10gen customers will be presented, including Telefonica's reduction of development time by over 80%, ADP's mobile app development in just a few months, and Criteo's support for 200,000% growth through MongoDB adoption. The business track aims to educate IT managers on the advantages of adopting NoSQL and open-source technologies like MongoDB.