MongoDB enhances the Google BigQuery experience by providing a complementary technology that delivers value through its strongest qualities. This combination enables businesses to unlock the full potential of their data, delivering insights and analytics in real-time, while also simplifying their data lifecycle. With MongoDB Atlas, engineers can build applications faster, handle diverse schema, query, and update patterns, and adapt to demanding user needs. The platform's features such as Atlas Charts, Triggers and Alerts, Search, Data Federation, and 360-degree customer views enable businesses to make better predictions, improve customer satisfaction, and retain customers through personalization and targeted marketing communications.