With Cogniflare's Calleido and MongoDB Atlas, businesses can build a single view of their customers by integrating disparate data sources into a centralized operational data store. This enables organizations to deeply understand customer needs, wants, and requirements, and deliver personalized experiences. Calleido's data processing platform seamlessly integrates with Google Cloud and provides a low-code development environment, while MongoDB Atlas offers a flexible document database that can handle non-standardized schema and large amounts of data. The combination enables businesses to streamline operations, improve customer satisfaction, and drive growth through targeted marketing and analytics. By leveraging the power of Calleido's Customer 360 database on MongoDB Atlas, organizations can unlock new levels of efficiency and effectiveness in their customer-facing operations.