Keeping tabs on embedded analytics
Blog post from Metabase
Metabase provides various embedding options such as interactive, static, and public embedding, allowing users to track how customers interact with embedded analytics through usage analytics, which vary in detail based on the embedding type. Interactive embedding can track usage linked to logins, while static and public embedding provide anonymous usage statistics. The Metabase metrics dashboard offers insights into user engagement, helping justify the investment in embedding by showing active user counts, question views, and trends. It also identifies the most engaged data consumers, enabling the creation of relevant content. Performance Overview and Content with Cobwebs dashboards help identify slow or underutilized content, suggesting refactoring or archiving to improve efficiency. Usage analytics also support security and auditing by monitoring for anomalies and integrating with security features like SSO and sandboxing for secure, multi-tenant analytics. Beyond tracking embedded analytics, these analytics can assist in internal management tasks such as cleaning up Metabase instances and understanding data usage within teams.