Is Metabase embedding free?

Metabase offers free guest embedding across its open-source and paid editions, allowing anonymous viewers to access live dashboards or charts through signed JWTs with locked parameters that can restrict each customer to their own data without counting viewers as billable users. The self-hosted open-source edition includes unlimited users, guest embeds, public links, and basic themes but retains Metabase branding, while the $100-per-month Starter cloud plan provides managed hosting with similar embedding capabilities. Pro, priced at $575 per month for 10 users, adds SSO-based embedding, the React SDK, full-app embedding, interactive exploration tools, tenants, row and column security, database impersonation, white-labeling, and unbranded guest embeds; viewers authenticated through SSO count as users. Enterprise starts at $20,000 annually and includes Pro features plus custom embedding pricing, enhanced support, and optional air-gapped or single-tenant hosting. The recommended choice depends on whether customers only need filtered dashboards, which guest embeds can provide, or need self-service analytics and stronger access controls, which require Pro or Enterprise.

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