Data is increasingly recognized as vital for a company's success, yet many startups hesitate to invest in analytics due to the misconception that it requires significant engineering resources. Contrary to this belief, setting up basic analytics can be both simple and cost-effective, requiring minimal time and effort. The article illustrates how startups can establish an efficient analytics system in just one hour, which could serve their needs for six months, by leveraging existing application databases rather than external analytics services. It suggests using Metabase, a free and open-source tool, to extract key metrics from the database, create dashboards, and set up automated daily reports through email or Slack. This approach allows startups to efficiently track essential metrics such as user registrations, sales, and repeat usage without diverting significant engineering time from product development.