What is a native integration? A look at its pros and cons

The text discusses the options for implementing integrations within an organization, focusing on the decision between native and third-party solutions. Native integrations, maintained by in-house engineers, offer benefits such as avoiding third-party costs, meeting specific requirements, and providing complete control over performance. However, they may pose challenges like scaling difficulties, inefficient use of engineering resources, and maintenance burdens. On the other hand, third-party solutions, such as Merge's unified API platform, offer scalable integration capabilities across various software categories without the need for building each integration individually. The text emphasizes the importance of evaluating both approaches based on an organization’s unique needs and resources, ultimately highlighting Merge as a leading unified API solution that facilitates integration management with comprehensive features and governance controls.