API access controls are role-based permissions that API providers can enforce to ensure only authorized individuals have access to confidential data, and they can include admin/super admin access and individual access based on assigned roles or policies. These controls are crucial for preventing security threats and complying with data privacy and protection regulations, such as GDPR and HIPAA. Implementing API access controls can also provide a competitive advantage and increase the close rate for businesses, especially when using a unified API solution that supports access controls across multiple integrations. Effective use of API access controls requires incorporating them across all supported integrations, testing them extensively, and considering outsourcing integrations to simplify the process and reduce complexity. By adopting API access controls, businesses can avoid harmful scenarios, comply with security frameworks, and meet enterprise requirements, ultimately protecting sensitive data and maintaining customer trust.