Merge is an integration platform that offers a Unified API to facilitate secure product integrations, emphasizing the importance of protecting customer data, particularly personally identifiable information, when using AI features. The platform allows users to manage data access through controls like scopes and access control lists (ACLs), ensuring sensitive information is only available to authorized individuals. Frequent data synchronization helps maintain up-to-date permissions, preventing unauthorized access. Merge also highlights the significance of compliance with data privacy laws and the implementation of robust encryption protocols to build and sustain customer trust. The platform is designed to streamline the integration process across various software categories, enhancing the functionality and security of AI-driven solutions.