Merge's platform offers a comprehensive solution for managing and maintaining product integrations through its Unified API, which supports a wide range of software categories like CRM, file storage, and HRIS. Integration maintenance, a critical aspect of ensuring connectivity over time, involves addressing bugs, edge cases, and unexpected errors from third-party API responses. The challenges of integration maintenance are highlighted by unpredictable inputs, inadequate third-party support, and the ongoing nature of the task. Merge emphasizes the importance of having a specialized in-house team with both specialist and generalist skills to handle these challenges effectively. Furthermore, the platform's experience with over 10,000 organizations and handling millions of API responses positions it as a battle-tested solution in the Unified API market. By leveraging Merge's solutions, companies can ensure data safety and allow their engineers to focus on building rather than managing integrations.