Yasmin Helmy reflects on her journey at Luciq, an Egyptian startup she joined in 2015 while still in college, marking her five-year anniversary with the company in 2020. Initially joining as a part-time "Marketing Wizard," Yasmin balanced her academic commitments with her role at Luciq, which included a semester exchange in France. Over the years, she witnessed the company evolve from a small team of 10 to over 100 employees, transitioning from a bug reporting tool to a comprehensive platform serving 30,000 mobile teams globally. Yasmin's role evolved from being the sole marketer to leading the Growth Marketing and Outbound Growth Engine teams, emphasizing the importance of a growth mindset and hands-on experience typical of a startup environment. She discusses the challenges of working remotely, the supportive company culture, and the importance of experimentation and learning in growth marketing. Yasmin highlights the company's mission, the values of ownership and hard work, and reminisces about Luciq's growth and the camaraderie within the team, expressing her gratitude for the opportunities and experiences she gained at the startup.