Luciq provides a user-friendly platform for creating, sending, and analyzing in-app surveys without needing code changes, allowing for targeted and customizable feedback collection. Users can create various survey types, including custom, NPS, and app rating surveys, with options to specify question formats and target specific user segments based on attributes or behaviors. The process involves setting up survey details, crafting content with questions and thank you messages, and deciding on targeting methods such as auto, email, or manual targeting. Luciq also offers extensive analytics features, providing real-time insights into survey results, Net Promoter Scores, and qualitative feedback, which can be filtered and exported for further analysis. The platform encourages closing the feedback loop by engaging with respondents and provides resources for optimizing survey design and targeting strategies.