Where should AI go in your UI? A UX guide to AI feature placement

AI features in products where they serve as assistants rather than the core offering should be placed according to user workflows, feature scope, established conventions, and expected frequency of use, balancing discoverability against interruption. Repeating prominent AI prompts across an interface can create noise and feel promotional, whereas contextual entry points make assistance appear more natural. Common patterns include unobtrusive floating widgets for quick help, persistent toolbars for document-wide actions, contextual action bars and inline triggers for selection-level tasks, sidebars for longer secondary interactions, and dedicated hubs only when AI is central to the product experience. Designers should validate choices through user research and behavioral data, consider whether a feature can remain in a menu or shortcut, and avoid replacing familiar controls with highly prominent AI buttons unless there is a genuine, frequent need. The recommended approach is to make AI available precisely where it adds value while keeping it out of the way elsewhere.

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