Prioritizing user stories in agile product management

Product managers can enhance their prioritization strategies by using the MoSCoW and RICE methods to manage their product roadmaps effectively. The MoSCoW method, developed by Dai Clegg, categorizes tasks into "must have," "should have," "could have," and "won’t have," helping prioritize based on urgency and importance, often applied to new products or projects. In contrast, the RICE method, created by Intercom, evaluates tasks using reach, impact, confidence, and effort, making it suitable for live products with available data. While MoSCoW is effective for organizing new projects without extensive user data, RICE is ideal for ongoing projects where data can inform prioritization decisions. Both methods can significantly impact product success, but the choice depends on the specific challenges a product manager faces.