InVision is shutting down — where does that leave design collaboration services?
Blog post from LogRocket
Following Adobe's terminated acquisition of Figma, the design collaboration software market has experienced significant shifts. Adobe's suite lacked wireframing and design collaboration tools, a gap Figma filled with its all-in-one platform, including FigJam. This failed merger gave competitors hope, exemplified by Miro's acquisition of InVision's Freehand, cementing its dominance in digital whiteboarding without risking a monopoly like Adobe might have. InVision, once a leader in design prototyping, suffered due to its stagnation and failure to innovate, leading to its decline in market share. Figma's rise and comprehensive capabilities have now positioned it as a leading tool, yet its potential monopoly is checked by the market's dynamic nature and the presence of diverse competitors like Miro and emerging tools like Penpot. As the industry continues to evolve with AI and potential consolidations, designers are reminded that their core skills transcend the specific tools they use.