The article explores the challenges and strategies for maintaining Selenium test automation, emphasizing that while automation has revolutionized software testing, it requires continuous upkeep. Misconceptions about automation often lead to overlooked maintenance responsibilities, particularly when minor UI changes can disrupt tests. In an agile environment, developers and testers collaborate closely, ensuring rapid feedback and updates. The article highlights best practices to minimize maintenance, such as simplifying test designs, keeping automation updated, and focusing on high-value and unstable features. It also underscores the importance of identifying flaky tests and employing cloud-based solutions like Selenium Grid to enhance scalability and efficiency. Overall, the piece argues that although maintenance demands effort, a robust management strategy ensures that the benefits of automation testing are fully realized.