Kong's AWS-native API platform provides an alternative to AWS API Gateway, addressing limitations such as feature gaps, performance issues, and cost-effectiveness challenges faced by organizations as they scale their API management practices. While AWS API Gateway is easy to set up and offers basic functionalities, it requires additional services for more advanced features, potentially increasing complexity and costs. In contrast, Kong offers a comprehensive suite of API solutions, including advanced routing, customizable timeouts, and larger payload limits, alongside robust security and compliance features. Kong supports multiple API protocols, a rich plugin ecosystem for enhanced API gateway functionality, and integration with third-party identity providers without additional costs. It also excels in multi-cloud and multi-region deployments, offering intelligent routing and a smart DNS system. Furthermore, Kong provides advanced analytics, debugging capabilities, and a customizable developer portal, along with a service catalog for internal API discovery. Kong's platform emphasizes automation and governance, supporting self-serve infrastructure across AWS, Azure, and GCP, and includes features like service mesh and ingress controller management.