Web APIs are increasingly crucial in today's development landscape, with significant growth in their traffic across industries like digital banking and retail. APIs are not only tools for internal developers but also valuable products that can serve as new revenue streams. Companies are recognizing the potential of public and partner APIs to transform their services into platforms, thereby accessing new customer bases and revenue sources. Treating APIs as products involves strategic design and maintenance, ensuring they are easy to integrate and offer value to developers. Neglecting this approach can lead to missed revenue opportunities, low API adoption, and a lack of developer support. Organizations must prioritize the quality and management of APIs to harness their full potential in digital transformation and innovation.