The rapidly expanding Internet of Things (IoT) landscape presents distinct challenges and opportunities for software development, which can be effectively addressed through DevOps practices and Continuous Integration/Continuous Deployment (CI/CD) pipelines. Integrating these methodologies into IoT environments enhances speed, reliability, scalability, security, and collaboration by automating deployment processes and facilitating rapid updates across vast networks of devices. The post outlines a workflow utilizing JFrog Connect and GitHub Actions to automate continuous deployment, emphasizing the importance of DevOps in managing complex IoT ecosystems. This approach ensures efficient, consistent, and secure updates, thereby improving the overall management of IoT devices and supporting large-scale deployments. By automating from code development to deployment, this strategy reduces manual intervention and scales seamlessly with an increasing number of devices, underscoring the value of tools like JFrog Connect in enabling secure over-the-air updates and robust device management.