Building Jam | Ep. 19 Team Lunch & Learn w/ Matt Wallaert (Microsoft, Frog)

We got to learn from behavioral science expert, Matt Wallaert - an incredible opportunity we’re excited to share with you all! We discuss how behavioral science applies to building products and create a product that helps people make good changes. Matt shares his favorite behavioral statement from Uber and steps to create one, as well as recommendations for partnerships based on Jam’s behavioral statement. He also highlights the sufficiency test and the #1 mistake companies see when implementing behavioral science. Additionally, we learn about the 5 behavioral archetypes for bug reporting and why people buy M&M's in this week’s episode of Building Jam.