In a 2017 analysis, Gartner highlighted the challenges enterprises face in mobile app development, with over a quarter of businesses not having developed any mobile apps in the previous year, primarily due to a lack of talent, time, and financial resources. The traditional approach of hiring specialized developers or outsourcing has proven costly and inefficient, prompting a shift towards empowering existing web developers to create mobile applications using familiar tools. An example cited is a large retailer that successfully used a small team of web developers and the Ionic framework to modernize its ERP systems, resulting in significant time savings and operational improvements. This case illustrates how organizations can overcome traditional barriers and meet the demand for innovative mobile experiences by leveraging internal talent and cross-platform development tools.