Running productive design critiques

The text discusses the importance of running productive design critiques, which can help designers get a new perspective on their work and uncover potential issues. The author shares how Intercom conducts design critiques, including defining the goal, setting the scene, bringing the team through proposals, having productive discussions, and following up with next steps. The process involves creating a clear problem statement, presenting multiple radically different options, and guiding the conversation to focus on specific feedback. By doing so, designers can gain valuable insights and make progress in their work.

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