Libor Bitala, Head of Support at ROI Hunter, a SaaS company that helps e-commerce retailers make data-driven decisions on product promotion in ads. Libor values patience and believes it's crucial in dealing with critical issues, as well as having a toolbox full of helpful resources to understand the issue. He finds satisfaction in discovering the context behind an issue and appreciates human-level connection in his work. Libor has had negative experiences with poorly designed chatbots but praises the smooth returns process for one e-commerce retailer in his country. He believes customer support is not just an entry-level position, requiring a unique combination of soft and hard skills.