Our company values "We obsess about our customers' success" and believe that understanding our customers holistically is critical to solving their most important problems. To achieve this, we've created a new team called Team RAD - Research, Analytics, and Data Science, which combines product research and data science into a single org with the goal of creating a holistic understanding of our customers. The team's mission is to drive effective evidence-based decisions through research and data science, using insights to shape strategy, build products that deliver real value, and empower evidence-based decision-making across the company. Key principles guiding the team include being evidence-driven yet opinionated, true strategic partners, focusing on the decision, spending less time on non-core work, and combining passion, creativity, and mastery in their approach.