Q&A: How do you find your first 100 paying customers?

We launched a free version of our product, which took over a year to get 100 paying customers. To find them, we created content around topics related to our software and shared it with potential customers before launching. This helped us build a captive audience and network that signed up for our product immediately after its launch. We also leveraged platforms like Hacker News and Product Hunt to gain traction and attract the right kind of customers who were interested in our ideas.