The rise of smartphones, messaging, artificial intelligence (AI), and other groundbreaking technologies has led to a new set of expectations for buyers, with live chat becoming an essential component of the buying experience. However, many businesses are concerned about managing the volume of messages that might come from adding live chat to their website, fearing it will drive them insane. Fortunately, it is possible to provide a high-quality experience on live chat with existing teams without burning through cash or driving the team crazy by following best practices and planning carefully.