How Baremetrics went from $0 to $14,000 per month

Baremetrics, a SaaS analytics tool for Stripe users, was launched by its founder Josh Pigford in just eight days and went on to generate $2,000 in monthly recurring revenue within eight weeks. The initial version of the product was raw and unscalable but still managed to create an instant source of revenue and bought time for Pigford to learn about customer needs. By shipping small and frequently, Baremetrics was able to reduce its cycle time and increase its speed of growth exponentially. To achieve this, Pigford focused on building features that would have a significant impact on the business, such as those that would drive revenue. The key to success lies in investing time in areas where returns are maximized, reducing assumptions about user behavior, and iterating on what works while being willing to kill underperforming features.

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