I am a big believer in setting goals.` Setting goals forces focus and competition against oneself, leading to increased impact. However, common mistakes include writing tasks instead of goals, which can result in low impact. To improve goals, it's essential to distinguish between strategic and aspirational goals versus tactical and event-oriented tasks. Alternative goal examples are provided, such as focusing on the longer-term benefit rather than a specific task, or making the goal more aspirational and extending beyond the task itself. Dedicated time is crucial to working on goals, as filling the day with tasks can hinder progress and impact.