Technical beta tests focus on identifying and fixing bugs, crashes, and performance issues in the app's code and infrastructure to ensure a smooth user experience across various devices and environments. Marketing beta tests aim to gather user feedback, understand audience behavior, and optimize marketing strategies to improve user acquisition and engagement. A balanced approach that combines both types of testing can maximize benefits and provide valuable insights for product development and marketing teams. Conducting the test in stages, starting with internal dogfooding, followed by small closed beta tests with technical testers, and eventually opening it up to a broader audience, helps ensure that technical and marketing goals are met without interference. Tools like Instabug can facilitate this process by providing comprehensive bug reporting, mobile performance monitoring, in-app surveys, and visual session replay capabilities.