This article discusses a workload-centric approach to deployment, which aims to shield developers from infrastructure and configuration management complexities, enabling self-service and standardization, and ultimately delivering software of value quicker. A workload-centric approach uses a tightly scoped workload specification with a Platform Orchestrator, providing benefits such as shielding developers from configurational complexity, declaring dependencies explicitly, and treating every deployment like day zero. This approach is beneficial for both developers and platform engineers, enabling developers to focus on coding and deploying while platform engineers standardize infrastructure and configuration management. The two main components of this approach are a workload specification and a Platform Orchestrator, which work together to enable dynamic configuration management and provision resources based on context. By adopting this methodology, developers can free up time to deliver software that adds greater business value without being bogged down by tedious infrastructure tasks.