Snowflake has introduced Semantic Views, a new way to define business metrics and logic directly in your database. This integration allows users to explore and analyze trusted measures, dimensions, and joins defined in Snowflake from Hex's no-code Explore experience. With this integration, data teams can bring trusted context into Hex for a single source of truth, making it easier to deliver consistent insights without compromising on governance or accuracy. The new integration also enables the use of Ask Magic in Explore, a conversational AI interface that leverages governed metrics and business logic from synced semantic models to generate more accurate outputs. This makes it possible for users outside of the data team to access reliable answers, democratizing data and speeding up analytical workflows.