Platform engineering is undergoing a crucial transformation, shifting from a technology-first to a product-first mindset, with a focus on business outcomes and developer experience to navigate the "Trough of Disillusionment" depicted in the Gartner Hype Cycle. The challenges faced, such as measurement disconnects, the "build your own" trap, and adoption hurdles, are seen as growing pains of a maturing practice rather than signs of failure. Successful platform initiatives involve shifting to platform-as-product, emphasizing business-aligned metrics, embracing composability over monolithic solutions, and prioritizing developer delight. By adopting these strategies, organizations can move beyond current disillusionment and realize platform engineering's potential for delivering significant business value. Eric Minick, a recognized expert in the field, highlights that this period of reflection and recalibration sets the stage for a more sustainable and impactful future in platform engineering.