GrowthBook has introduced two new features, Custom Fields and Shareable Experiments, designed to help teams integrate experimentation into their workflow more effectively. With Custom Fields, enterprise teams can add structured metadata to experiments and feature flags, enabling clear ownership, compliance tracking, and alignment with engineering workflows. This allows teams to build their ideal experiment setup by creating pre-launch checklists and custom fields, which can be configured at the organization level and marked as required or optional. Additionally, Shareable Experiments enable teams to share experiment results in real-time, both internally and externally with public stakeholders, while Custom Reports allow analysts and engineers to save snapshots of experiment data for deeper analysis or documentation. These features aim to streamline experimentation workflows, improve collaboration, and accelerate learning from experiments to drive smarter decisions.