Moving to Google Sign-In for a better user experience and higher conversion rates

Google has enhanced the Google Sign-In experience by simplifying the user interface, updating branding, and expanding accessibility beyond Google+ profiles, resulting in increased usage by major apps like The Guardian. The updates include a redesigned consent screen displaying user information, such as name, email, and profile photo, and a transition from Google+ Sign-In to a more streamlined model that requires using updated libraries or changing authentication scopes. Post-January 2017, the deprecated Plus People API may return empty results, prompting developers to adopt alternatives like the People API for richer user connections and Firebase Invites for app distribution. Additionally, Google has overhauled its Identity/authentication APIs to simplify implementation across platforms, with resources available for developers to transition smoothly.