Google AR at I/O 2024: New Geospatial AR features and more
Blog post from Google Cloud
Location-based augmented reality (AR) experiences are revolutionizing user interaction by seamlessly integrating digital attributes into physical environments, making it easier for developers to create engaging content with tools like Geospatial Creator powered by ARCore and Photorealistic 3D Tiles from Google Maps Platform. These tools have allowed over 2,700 participants to develop immersive AR experiences for various sectors, including entertainment and travel, while Google is testing a pilot program to showcase AR content in Google Maps, enabling users to discover AR experiences through Street View and Lens. The initiative, starting in Singapore and Paris, aims to enhance tourism and cultural discovery, as seen in collaborations with the Singapore Tourism Board and Google Arts & Culture, offering immersive journeys through landmarks and historical events. Recent updates to Geospatial Creator improve content creation efficiency and expand coverage to include India, reflecting Google's commitment to advancing AR technology and supporting creators globally.
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