Sarah Mogin shares her experience leading a project at Work & Co to build a website for Whittle School & Studios using Gatsby, a static site generator. The project required a content management system (CMS) and static site generation to manage content efficiently and support deployment in multiple locales, including China. Gatsby was chosen for its compatibility with React and modern CSS strategies, alongside its support for prefetching pages and integration with Contentful, a CMS used to generate dynamic URLs and handle multiple locales through GraphQL. Netlify was employed for building and deploying the site, allowing for efficient workflow management with support for webhooks to rebuild static sites when content or code changes. Mogin highlights the challenges faced and solutions found, such as using placeholder content to ensure a fully built schema, and how Gatsby's community and structure encouraged her to contribute to open-source projects. The experience underscored the importance of effective staging environments and the potential for improving future workflows using separate Contentful spaces.