StriVectin, a skincare company, transitioned its e-commerce platform from Magento Enterprise to Gatsby to address performance, stability, and scalability issues caused by significant growth. Collaborating with Elevar, which specializes in e-commerce data analysis and optimization, the company sought to improve site speed, reduce outages, and simplify content management. Gatsby's use of server-side rendering, code splitting, and GraphQL for data fetching, combined with tools like Storybook, Prismic, Shopify, and Firebase, enabled a more flexible and efficient development process. The new Gatsby-based site reduced hosting costs significantly, improved organic SEO traffic by 20%, and enhanced the overall user and developer experience. Post-launch, the site demonstrated increased speed, security, and capacity to handle rapid changes, positioning StriVectin for future growth and scalability.