Frigade joins Y Combinator

Frigade, a new developer platform designed to streamline and enhance product onboarding, is participating in Y Combinator's Winter 2023 cohort, joining the ranks of successful companies like Stripe and Airbnb. Recognizing the importance of onboarding for customer activation and retention, Frigade aims to provide developers with a tool that is more flexible and integrated than existing no-code solutions, which are often rigid and not natively embedded within a product. By leveraging native SDKs and an API, Frigade allows developers to create onboarding experiences directly in their codebase, offering real-time updates and seamless integration with existing analytics and campaign tools. The platform promises to reduce development time and improve the quality of onboarding experiences, with a focus on web-based B2B companies, and plans to introduce a self-serve option soon while maintaining competitive pricing with other market tools.

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