Customer Story: Serenis

Filippo Sarzana, Tech Lead at Serenis, explains how the mental health platform effectively utilizes feature flags for continuous delivery and A/B testing, focusing on seamless product development rather than in-house feature flag management. Since adopting Flagsmith in October 2021, Serenis has leveraged it for various use cases, including testing new features with specific user segments before wider rollout and conducting comprehensive A/B tests on features, menu sections, booking systems, and algorithms. The platform employs Flagsmith for efficient integration with their internal tools and data warehouse, utilizing webhooks and analytics to produce business intelligence insights. The decision to use a third-party tool like Flagsmith rather than building an in-house solution stems from the need to focus resources on product development, coupled with the efficiency and cost-effectiveness offered by established feature flag systems. Serenis uses the Flagsmith Cloud hosted version with Aurora AWS database and integrates it with platforms like Slack and Mixpanel to enhance operational efficiency and data analysis, employing React, React Native, and Node.js SDKs for seamless integration with their existing tools.

No tracked trend matches for this post yet.

Use this post, company, and trend context to find content marketing opportunities, perform competitive analysis, or address product feature gaps via the Plushcap MCP server or the Plushcap API.