Company
Date Published
Author
Savannah Copland
Word count
1011
Language
English
Hacker News points
None

Summary

CAPTCHAs are widely used to prevent bots from submitting fraudulent information through online forms, but they often frustrate human users and negatively impact conversion rates. A Stanford study highlights the challenges, showing visual CAPTCHAs take an average of 9.8 seconds to solve, while audio CAPTCHAs take 28.4 seconds with a high give-up rate. A comparison on MOZ.com revealed that while CAPTCHAs significantly reduce spam, they also lead to a noticeable number of failed conversions. This presents a challenge for businesses as frustrated users may leave and not return. To mitigate these issues, businesses can use more user-friendly CAPTCHA designs, Google's reCAPTCHA, or alternative authentication methods like form honeypots and two-factor authentication. Fingerprint Pro offers a solution by using browser fingerprinting to identify users, allowing trusted users to bypass CAPTCHAs while challenging suspicious traffic, which can improve user experience and maintain security.