The SECURE Act 2.0 introduces significant tax credits to incentivize small businesses to offer retirement plans, addressing the issue of insufficient retirement savings among Americans. Key provisions include credits for employer contributions, startup costs, and automatic enrollment, potentially providing up to $55,500 in savings for eligible businesses in their first year. These credits apply to businesses with fewer than 100 employees and are designed to cover various costs associated with establishing and maintaining retirement plans. The act presents a substantial opportunity for 401(k) recordkeepers to attract new business by simplifying compliance, ensuring data security, and enhancing user experience through integrations with payroll systems. Recordkeepers can leverage APIs to streamline processes and maintain compliance with new regulations, thereby reducing the administrative burden on small businesses and improving customer satisfaction. The focus on fostering a seamless sponsor experience and safeguarding sensitive data positions recordkeepers to capitalize on the increased demand for retirement plans driven by these new incentives.