Fantastic Fanatics, founded by Barry Munro, is a UK-based sports fundraising platform that connects online and in-store retailers with sports fans to provide financial support to sports clubs, especially during the financial strains of the pandemic. By signing up for the service, fans can direct a portion of their purchases from retailers like B&Q, Sky, and ASOS to their chosen sports clubs without incurring additional costs. The platform uses Fidel's secure SDK to link payment cards, enabling fans to generate income for clubs effortlessly, while club members can track fundraising progress in real-time. Originally developed in Scotland and embraced by organizations such as Scottish Swimming and Club 1872, Fantastic Fanatics has expanded its reach to other UK clubs and is supported by Fidel, which values its role in fostering community connections during difficult periods.