Fal, a company at the forefront of AI-driven media creation, has secured $49 million in Series B funding to advance its mission of building the core infrastructure for generative video content. With backing from investors such as Notable Capital, Andreessen Horowitz, Bessemer Venture Partners, Kindred Ventures, and First Round, fal's total funding now stands at $72 million. The company is focused on expanding its proprietary inference engine designed for real-time video, which offers significant performance improvements by reducing costs and latencies. Fal's platform supports over 100 million daily inference requests with a 99.99% uptime, catering to enterprises like Quora, Canva, and Perplexity. The funding will be used to expand fal's global cloud infrastructure, enhance its model marketplace, and grow its team, positioning the company to meet the rising demand for generative video content across industries such as advertising, entertainment, and e-commerce.