One codebase, three brands: How Awaze shipped 3 enterprise apps fast with Expo

In mid-2024, Paul Brickles joined Awaze to lead the development of three branded mobile apps for the vacation rental group, using a single codebase and React Native. Tasked with building apps for cottages.com, Hoseasons, and Novasol, the team faced the challenge of delivering within a tight 10-month timeframe due to the seasonal nature of the business. Leveraging the Expo framework and its suite of tools, they prioritized minimizing complexity and cognitive load, allowing the team to focus on the guest experience rather than infrastructure. Expo's capabilities, such as EAS Build and Update, facilitated seamless app management across brands, with a shared architecture supporting language localization and quick updates. Despite the constraints, the team successfully launched the apps in time for the peak booking season, transforming the project from a cost center to a revenue stream and laying the groundwork for future enhancements and native integration.

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