How to get an AI-built app through App Store review — Articles

AI-built apps undergo the same Apple App Store review process as hand-coded apps, with approval determined by compliance with App Review Guidelines rather than the tools used to create them. The main risks are incomplete or simulated functionality, exposed API keys, dependence on temporary development servers, inaccurate privacy disclosures, unnecessary permissions, unlicensed assets, and poorly implemented account deletion or in-app purchase flows. Apps that share user data with third-party AI services must clearly disclose that sharing and obtain explicit consent, while AI-generated outputs should be handled transparently and reliably when errors occur. Developers should test the exact release build on a clean device, verify all server-side behavior and purchases, provide functional reviewer credentials, ensure screenshots and metadata match the submitted version, and avoid hidden review-only paths. The guidance also notes that apps need meaningful functionality beyond generic templates or thin AI wrappers, while Expo’s build, submission, and update tools can support distribution but cannot guarantee policy compliance or replace testing of the signed iOS build.

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