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The Search: $100,000 for the World's Catchiest Ad

Blog post from ElevenLabs

Post Details
Company
Date Published
Author
Renee Zhang
Word Count
563
Company Posts That Month
49
Language
English
Hacker News Points
-
Post removed?
No
Summary

ElevenLabs has launched The Search, a global competition inviting individuals and teams to create a 15–45 second, 16:9 advertisement for a fictional brand featuring an original, central jingle made with ElevenCreative. Entrants may use other production tools but must submit the original ElevenCreative audio, incorporate the fictional company’s name, image, and logo, apply an official watermark, and publicly post the finished ad on at least three specified social platforms using required hashtags and tags. Judges will evaluate catchiness, originality of the concept, technical craft across music, voice, sound, and video, and overall cohesion. Submissions are open from October 1 through November 1, 2026, with winners announced November 10, and prizes totaling $100,000 across 11 winners, including a $50,000 grand prize and an opportunity for all winners to pitch ideas to ElevenLabs’ AI Creative Production team.

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