NORBr is a leading global distributor of payment services for digital merchants, offering a platform that connects, manages, and benchmarks payment services through a single API, allowing merchants to optimize payment processing costs and focus on business performance. The platform employs a no-code routing engine for seamless transaction management, addressing the complexities of modern payment ecosystems. By using Elastic, NORBr monitors vital business metrics and sets alerts for potential issues, ensuring high success rates and meeting industry benchmarks. This proactive monitoring system allows NORBr to communicate effectively with merchants and partners, maintaining its service level agreements and maximizing uptime, which helps merchants secure maximum revenue. The successful integration of Elastic has encouraged NORBr to explore further technological advancements, including the development of a new AI algorithm.