Elastic has introduced a beta version of its App Search web crawler in version 7.11 of Elastic Enterprise Search, providing a new method for ingesting publicly available web content to make it searchable on websites. This web crawler, now available for both self-managed and Elastic Cloud deployments, retrieves and indexes content from specified web pages, enhancing the searchability of content without requiring coding. Elastic Cloud offers several advantages, such as speed, scale, and simplified management, and supports deployment across major cloud providers like Google Cloud, Microsoft Azure, and AWS. The web crawler extracts key elements such as page titles, meta descriptions, and body content from HTML pages, following links to ensure comprehensive content discovery. Users can create entry points and crawl rules to manage which parts of a website are indexed, providing flexibility in content management. This new feature is positioned as a powerful tool for users to enhance their search capabilities, with a focus on simplicity and efficiency.