Earthly's blog offers an opportunity for writers passionate about software development to reach a larger audience and get compensated for their contributions. Writers can submit article proposals on topics like CI/CD, Linux, and Cloud Native Development, following a structured process that includes selecting a topic, drafting an article in Markdown, and undergoing a two-round editing process. Accepted articles, which should be at least 1500 words and adhere to a specific style guide, are published on the blog, which enjoys significant visibility on platforms like Hacker News and Google. Writers are paid $350 upon publication, and Earthly promotes the articles on its Twitter account to its developer audience. The blog is currently not accepting new submissions, but it remains a respected source of developer information.